Tag: crm

What is an ERP?

What does ERP mean? ERP Means “Enterprise Resource Planning” What is an ERP? An ERP is business software application or series of applications, which facilitate the daily operations of business. An ERP an be commercial-off-the-shelf (COTS) applications (which may or may not be customized) or custom built (home grown) by the business and/or assemblages of different vendor applications and/or models.  ERP applications dules from a variety of vendors. Common ERP Major Functions ERP application software typically support these major business operations: Financials Management system (FMS) FMS supports accounting, consolidation, planning, and procurement. Customer Relationship Management (CRM) CRM facilitates customer interactions and

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What does CRM Mean?

  What is CRM? CRM (customer relationship management) is a type of ERP application, which are used to facilitate sales, marketing, and business development interactions throughout the customer life cycle. What does a CRM Application do? A CRM application capabilities, broadly, encompass: Marketing Integration Lead management, email marketing, and campaign management Sales Force Automation Contact management, pipeline analysis, sales forecasting, and more Customer Service & Support Ticketing, knowledge management systems, self-service, and live chat Field Service Management Scheduling, dispatching, invoicing, and more Call Center Automation Call routing, monitoring, CTI, and IVR Help Desk Automation Ticketing, IT asset management, self-service and more

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