To learn how to store brioche bread and keep challah soft, start by cooling each loaf completely, then wrap it before the crumb dries out. Keep it whole at room temperature for a day or two, or freeze it while fresh for longer storage.
Essential Concepts
Cool fully. Wrap promptly. Freeze for longer storage.
Related posts: [How to freeze brioche](/how-to-freeze-brioche/) and [Can you freeze challah bread?](/can-you-freeze-challah-bread/)