For most blog posts, use three to four images, about one every 350 words, which helps maintain engagement and improves SEO metrics such as time on page; high-performing posts often average about 3.2 images. Very short pieces under 800 words can work with two, while visual fields like photography or fashion usually need more than text-focused business blogs.
Essential Concepts
– 3 to 4 images for typical posts
– 1 image per 350 words
– 2 images for under 800 words
– More images for visual niches